Maggie Colette is one of the world’s leading, self-taught Instagram strategists and coaches, counting Khloe Kardashian as a super fan. Her mission is to empower women everywhere to follow their dreams and develop out of this world self-belief, but it wasn’t always this way.
A former Senior Audit Manager in private banking, half-Peruvian Maggie was at the top of her game and from the outside looked like she had it all – travelling around the world business class, £150k a year salary, parties and mixing with some of the world’s wealthiest people. But the reality was a different story.
Maggie was, in fact, so exhausted from the endless pressure, travel and toxic, male-dominated industry that she received a stark warning from a doctor after passing out on a plane en-route to Mexico – quit now or have a heart attack before turning 35.
Choosing her health over wealth, Maggie left banking and turned to her travel blogging passion. She travelled Asia for three months before pivoting into the entrepreneurial world of online coaching.
Three years on and she is the go-to global independent Instagram strategist for some of the world’s most successful female coaches, and runs her own coaching business, Think Like A Boss.
After years spent working all hours – she was overseas for 280 days out of the first 365 and she was newly married! – Maggie now helps other women to monetise their social media, develop unshakeable self belief and set strong boundaries. She is on a one-woman mission to empower them to create a life they love, that loves them right back, and to take their place in history as the generation that can, and do, achieve anything. www.thinklikeaboss.co
1. What has been your Best Life Project to date?
Having the courage to walk away from my lucrative 10-year banking career, to launch my online business. I had no idea what I was doing or how I would do it, BUT I knew I had to try.
Life is too short to do things you dislike and that give you no career fulfilment or purpose, which is exactly what banking was for me. I didn’t enjoy it and I fell into it by accident.
2. The unknown … what challenges did you have to overcome?
Everyone around me thought I was crazy. They thought I was having a mid-30s crisis! My friends, my family, ex-colleagues. The first 18 months were tough because I didn’t have that emotional support behind me.
Testing new waters when you’re not quite sure what you’re getting into and without the emotional support is tough. BUT I’m as strong and as ambitious as they come and I don’t regret it for one second.
Now, I’m the girl that people look up to and think “if she can do it, I can do it too”.
3. In hindsight…..what would you do differently?
I would have starting an online business earlier – I wanted to several years before I eventually retired from banking, but I was scared of the unknown.
The other thing I would do differently is invest in myself and my future success far earlier than I did. I struggled on my own for nearly two years before I invested into a high level mastermind.
Even though I couldn’t really afford to invest in my coach, I knew that I just had to go for it. I trusted in myself enough to do the work and apply everything I would learn.
4. Next steps?
To continue to help women to monetise their social media, develop unshakeable self belief and set strong boundaries.
5. What lifestyle changes has lockdown made you consider?
Lockdown has made me appreciate what a privilege it is to have outdoor space. Fresh air is something I took for granted before, whereas now I feel genuinely grateful, every time I step outside my house.
I’ve also converted one of my spare bedrooms into an office. The whole space has been re-designed and I’ve really gone to town in ensuring that it’s a space that I love and that I feel abundant in.
I don’t think I’ve ever spent so many hours a day in one room before, so it has to be a great space.
6. Kissing frogs …. is there an unexpected person who has helped you and, if so, how did they do it?
I would have to say Khloe Kardashian! She first came across my brand on Instagram in November 2020 and has been sharing my quotes ever since.
This has been amazing for brand awareness and growing my audience. She’s definitely given me IG street cred too – so thank you Khloe!
7. My Inspiration ….who or what inspires you?
My dad is one of my biggest inspirations. I often say that he’s the cat with nine lives! Despite being 74 years old and having recovered from all sorts of injuries and illnesses (including cancer!) he still gets up every day, goes to work and really lives and loves his life.
He’s a builder by trade and still lifts the way he used to when he was 30!
In 1976, he left London in a range rover with just his passport and a friend AND they drove all the way to Johannesburg in South Africa. It took them six months to drive there and they then spent another four years travelling the world as hitchhikers.
He’s always taught me to do what you love and just go for it. He’s also responsible for my love for travel. I can’t wait to get back on the road again and really live life (and, of course, take my business with me!)
8. How do you relax or do you struggle to relax?
Nothing makes me happier than lying on a beach – although that’s been in short supply these last 12 months!
My main way to unwind over the last few months has been Netflix. Bridgerton and Emily in Paris are firm favourites!
I also love lighting candles and meditating AND going for my weekly blow dry, getting my nails done and visiting my favourite store Zara – I’m what you would call a ‘Zara-holic’!
9. Guilty secret pleasure?
My guilty pleasure is champagne and a Chinese takeaway on a Friday night.
I’m also a massive foodie and love nothing more than taking myself on a date for one to Peggy Porschens when I’m in London. Cake is my weakness! I also love the Harrods food hall – I spend at least two hours scouring all of their counters every time I visit.
10. Words of wisdom
Replace the word ‘failure’ with the word ‘learning’. Everything we do, teaches us something. It also teaches us how we can improve and do things better.
Whether you have a good experience or a bad experience, there is something to learn from EVERYTHING and if at first you don’t succeed.
Instagram – https://www.instagram.com/think_like_a_boss.co/